The world of NASCAR is ever-evolving and that includes a new deal with FanDuel for a multi-year partnership. Better yet, Clint Bowyer is going to serve as the ambassador for NASCAR on the platform.
NASCAR and FanDuel announced their partnership just ahead of the Daytona weekend. Fans of the sport who are avid bettors or fantasy participants should be very excited about this new deal.
With how much sports betting and daily fantasy sports have blown up over the last few years, it just makes sense for this deal to happen. NASCAR made the right move, got involved with a big name and will expand their fantasy platform for the better.
Which NASCAR legends are you taking?
— FanDuel (@FanDuel) August 24, 2023
Let's ask the expert, @ClintBowyer pic.twitter.com/ySTra0uuFu
“Partnering with FanDuel, a best-in-class sports gaming company and iconic brand in the space, is a huge win for NASCAR and its fans,” said Joe Solosky, NASCAR managing director of sports betting in a press release. “We can’t wait to work with FanDuel to deliver our fans more engagement opportunities and expand our sports gaming offerings.”
If you remember, NASCAR made an early move into the sports betting world. They partnered with American Gaming Association in September 2020 and from there, NASCAR betting has flourished.
The addition of Fox analyst and NASCAR star Clint Bowyer is awesome. Everyone tries to win Clint’s money throughout the first half of the Cup Series season with the Fox Bet Super 6 game. This should give fans some fun new games and features to look forward to.
It really does feel like this is a huge year for NASCAR. Ratings have been fairly good, attendance at races has been solid, and there seems to be a lot of excitement. So, is anyone else noticing the boom of NASCAR in the year 2023?
While some are going to take longer than others, FanDuel sees the potential in NASCAR. That is why this deal came together in the first place. When you go to a NASCAR race, you see just how dedicated fans are to not just their drivers but to brands, manufacturers, and more.
FanDuel is excited about this new deal.
“We see the potential in sports gaming offerings around NASCAR and are committed to further engaging its fans with the heavy-passing, side-by-side racing action on the track,” said Clifton Ma, strategic partnerships, vice president at FanDuel. “We’re thrilled to partner with the premier racing organization in North America and continue to grow its presence in the sports gaming space.”
So, will you be giving NASCAR on FanDuel a chance?
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